Whether you’re a seasoned influencer or just starting to build your brand, one thing is certain—your photos need to hit different. Every post is a chance to tell a story, capture attention, and boost engagement. That’s where a professional photo shoot comes in. But not just any shoot—one that reflects you, your vibe, and your message.
As a photographer who’s worked with personal brands and creatives for years, I’ve put together some tips to help you slay your next influencer shoot. These are the details that elevate your content from casual scrolls to full-on double-taps.
1. Know Your Brand (And Bring It to Life)
Before the camera even comes out, get clear on your aesthetic. Are you clean and minimal? Bold and edgy? Cozy and lifestyle-focused? Your photos should match the energy of your brand.
Pro Tip: Create a quick mood board. Pull colors, poses, locations, and even outfits that reflect your online vibe. Bonus points if you share it with your photographer beforehand (hi, I’m Steve 👋).
2. Choose a Location That Matches Your Message
A gritty urban alley hits differently than a sun-drenched field. The setting should complement the message you’re trying to send. If you’re showcasing fashion, lifestyle, wellness, or entrepreneurship, the right backdrop can elevate your whole look.
Top Tip: Minneapolis and the Twin Cities have some killer hidden gems—rooftops, murals, cafés, trails. I know a few 😉
3. Plan a Wardrobe that Works on Camera
Outfit changes are your friend. Stick with pieces that fit well, reflect your style, and move naturally. Avoid tiny patterns and overly reflective clothing—they don’t play well with the lens.
Photographer Insight: Bring options and we’ll work together to pair them with the location and lighting.
4. Practice Natural Posing
Forget stiff, awkward poses. You want your shots to feel like an extension of your real personality. Move around. Laugh. Be playful. Interact with your environment. The best content looks candid—even if it’s totally curated.
Idea: Try slow, simple movements—walk, sit, fix your hair, look away and back. These micro-moments make magic.
5. Don’t Skip the Details
From accessories to your phone case—yes, even your nails—tiny details show up in high-res photos. Plan ahead so your full look is polished.
Extra Point: Bring a mini kit—think lip balm, blotting paper, a hairbrush, and your favorite go-to prop.
6. Collaborate with Your Photographer
This isn’t just about showing up and smiling—it’s about creating content with intention. Communicate your goals (new launch? personal branding?) and ask for guidance if you’re unsure. I’m not just there to snap pics—I’m there to hype you up and help your brand shine.
7. Think Reels, Stories & Multi-Use Content
While we’re at it, grab some behind-the-scenes footage and vertical shots for Instagram Stories, Reels, or TikToks. One shoot can get you a month’s worth of content if we plan it right.
Ready to Book Your Influencer Photo Shoot?
If you’re in Minneapolis or the Twin Cities and need a pro who gets it—someone who knows lighting, branding, and how to make you feel like a damn star—I’ve got you.
📸 Book your shoot today →Click here
Or shoot me a DM @twincitiesimagery — let’s create something unforgettable.